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Discover the tools and methods needed to thrive in the retail market. Learn how to build brand loyalty to create sustainable demand in-store.
Duane Cheers, the founder and CEO of plant-based food company Everything Legendary discusses the transition from bootstrapping to recently raising $6 million in funding from investors including CircleUp Growth Partners, General Mills’ 301 INC, and Mark Cuban. At NOSH Live, Cheers shares his advice for emerging brands about how he worked with what he had in hand to endure long enough to establish the company.
Saffron Road CEO and Founder Adnan Durrani shares how he, and his team, worked tirelessly throughout the COVID-19 pandemic to fight against supply chain, operations and labor struggles, ultimately growing the brand, even during that tumultuous time. Additionally, Durrani provides insight into some struggles he believes the industry may face in the near future, and how brands can best prepare.
Understand your customers on a whole new level with case studies and talks with Kroger and Mid-Day Squares.
Hear insights on consumers from the team at grocery giant Kroger and its data arm 84.51. Learn how to leverage the Kroger natural products shopper. Giving you a view into the way the evolution of omnichannel is changing what consumers want from their shopping experience. Give yourself an edge in channel strategies amidst a changing retail landscape.
Learn how consumer insights are used by Mid-Day Squares, to create a social media machine built for sales. The Canadian chocolate brand blasted into the U.S. market with a brash, no-holds-barred approach to social media. In this replay the brand’s three co-founders discuss how showing consumers the good, the bad and the ugly of running an emerging business on social media has paid off in terms of building a customer base.
Discover how you can build and nurture your brand while managing the ups and downs of growth.
For any brand, landing on the shelves of natural products retailer Whole Foods Market is a great way to build an audience. In this replay we reveal how to get it done. Two of the category executives from the Whole Foods Market center store set, David Lafferty and Dan Epley, share what they are looking for in brand partners and how even during challenging times, win/win partnerships can be achieved for all parties.
John Becker, the CEO of Pamela’s and Ancient Harvest discusses his most recent acquisition. After the quinoa company acquired the baking and pasta brand in 2020, Becker and his team had to decide how each brand should push ahead, and what it could offer consumers. Fresh off a rebrand of Pamela’s, Becker shares how you can turn a critical eye to your own portfolios, building an array of products that can lead you into the future.
Discover how you can increase sales and nurture your team while managing the ups and downs of company growth.
John Lowe, the CEO of Jeni’s Splendid Ice Cream, recounts his experiences leading the brand from local phenomenon to national powerhouse. Reflecting back on his over a decade of leadership, Lowe shares stories of his success and struggles, as well as practical advice for managing the ups and downs of any CPG business.
Telling your story is only one part of the equation - sometimes it needs an edit. Sweet Loren’s founder and CEO Loren Castle’s battle with cancer inspired her to start the cleaned-up cookie brand. But it took Castle looking at the key differentiators in her product line, and rebranding to make them more defined, that caused the business to truly take off. Castle’s advice will help you take a deeper look at your own brands, finding out what part of your strategies truly resonate with shoppers.
Data can unlock new avenues of revenue for your business and open up blindspots you may have missed. Are you leveraging your business's data?
Lu Ann Williams, the Co-founder & Global Insights Director at Innova Market Insights discusses current consumer behaviors and trends, which can be used for more robust brand building.
Gabi Lewis, a co-founder of cereal brand Magic Spoon, will chat about the lessons he learned from his first endeavor, launching cricket-based bar brand Exo, and how that experience influenced Magic Spoon’s structure, fundraising and focus.
As an Insider, you can rewatch complete replays of presentations and panels from NOSH Live Summer 2022 and access curated tools, education, and opportunities for your company.
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